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Note: The sample pages here are
formatted as PDF files. For a (free) PDF reader, click here
www.adobe.com/products/acrobat/readstep2.html.
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NEWSLETTER: The
Next STEP, Jan. 2001-present.
Bi-monthly newsletter of the City of Sebastopol,
delivered in City water bills. This friendly,
informative 2-page newsletter offers helpful
information about the risks of common household
toxics and the benefits of the viable alternatives
available. The Next STEP implements the Sebastopol
Toxics Education Program (STEP), the City's
innovative program to support reduce the use of
pesticides and other toxics, thus creating a
healthier and safer town for everyone.
ROLE: Editor, Lead Writer, & Graphic
Artist since the premiere issue. Led in defining
the original newsletter design. Since the premiere
issue, have obtained and written articles, edited
the content, and done the graphic design.
SAMPLE PAGES: Click on images to download
PDF files with sample newsletters. Note that images
are optimized for a Postscript printer
(LaserWriter, etc.) and can look choppy on-screen
in reduced view.
These are some of the articles that Ms. Dines
wrote for The Next STEP:
* Healthy Homes for the Holidays
* Protecting Children From Pesticides
* Protecting Your Family From Toxic Pet
Products
* Nurturing a Truly Healthy Lawn
* Controlling Ant Invaders
* Mosquito Protection Without Toxics
* Oven Cleaning Without Toxics
* Green Air Fresheners
* Choosing Healthier Paints & Stains
* As the Mold Grows
* Perfume Dreams
* What's the Matter with Roundup
* Calculating the Full Cost of Toxic Pesticides
* Preventing Those Neurotoxic Blues
* Natural Cleaners Go Mainstream (and What's Hiding
Inside?)
* Safer Chemicals Policy Proposed to California
Legislature
* Oil, Katrina, Security, & Toxics
* Teaching Your Children to Work Cooperatively With
Nature
* The Laguna's Lushness
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Praise for The Next STEP (TNS)
"I am writing to express my deep appreciation
for Patricia Dines' outstanding and unique work in
writing, editing, and providing the graphics for the
widely successful [STEP] newsletter.... The
community response has been overwhelmingly positive
and I believe the use of toxics in Sebastopol has
declined significantly as a result of it.
Patricia has provided valuable contributions of her
talent to Sebastopol and Sonoma County.
I unhesitatingly recommend her to any company or
agency that is looking for a highly creative individual
who can deliver the desired product for customers or
audiences of any community."
Dave Brennan, Sebastopol City Manager
"I've worked with Patricia very closely in creating
The Next STEP newsletter for the last two years.
She is an excellent researcher, a dedicated worker,
and an exceptional writer. She can distill a tremendous
amount of information down to the core ideas, and make
the final result look easy. She consistently keeps
both her clients and her audience in mind, and always
comes up with solution that pleases them both. I highly
recommend her."
Jim Gleaves, STEP Editorial Committee, Senior Tech
Support Safari Books Online
Readers consistently communicate to us that they value
this newsletter, with many giving specific examples of
changes they've made in their lives as a result of the
information from the newsletter.
Note: Unless noted otherwise, these comments are from
our annual reader survey, which is anonymous.
"Patricia - You are doing a wonderful job
with the [STEP] newsletter. I can't even begin to
tell you how many things I have learned and use in my
daily life. I take your newsletters to work and hang
them up in the workroom to share with people. Keep up
your hard work. Sebastopol is a better place to live
thanks to people like you. Best wishes for a
beautiful New Year."
- Chris Nelson, Sebastopol Realtor
"Thank you for the great newsletter."
"[The articles] are not only practically
helpful but also very inspiring."
"I love the newsletter! It's given me so
many ideas and is so friendly not
preachy."
"I think your newsletter is excellent and very
important. Thank you all!"
"Thank you, this is fabulous info to have on
hand."
"TNS is a constant reminder to do the right
thing!"
"What a wonderful issue! They all are and getting
better. Thank you so much for writing and distributing
this newsletter."
"A great service to the community."
"Keep up the good work!"
"Honestly, I cannot think of a more wonderful and
welcome newsletter for folks opening their utility bill
to enjoy! Thank you so much for your words of wisdom and
compassion. The graphics are excellent as well!"
"I have enjoyed reading The Next STEP very much. Thank
You! The newsletter gives me a proud and SAFE feeling
of living in a community who cares about this
issue."
Sandi Maurer
"Thank you so much for the Next STEP newsletter. It
is always useful and enlightening. It reminds me of
why I wanted to live here, all the forward looking folks
like you."
Chris Boyd
"The Next STEP is wonderful! Both graphics and text
are very well done, and the message, of course, is much
needed. Wouldn't it be marvelous to get every city in the
U.S. to include it with one of their bills? You have
really accomplished something.... Carry on your good
work!"
Lynn Lawson, Author Staying Well in a Toxic
World
All back issues are available online, indexed by
category, at <www.healthyworld.org/STEPIndex.html>.
For more about this project, see <www.healthyworld.org/STEP.html>.
More information about this project is available
upon request.
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